Descriptive Analytics

We will help you understand what has happened in your organisation. This is essential to run your business processes efficiently, cut costs and improve customer satisfaction.

To be certain that the data can be interpreted in the right context, the quality of the data must be assured. Therefore, we will assess and improve the quality of the data using reference data models, data dictionaries and custom datasets. With the tools used, a broad range of business users in the organisation will be able to work with the data, spot trends, create reports and use interactive dashboards.

Data Capital

Data needs to be understood and interpreted. Data from all kinds of sources is used in the analysis and reporting practices. Our consultants start by defining a generic data model accompanied by a data dictionary. For reliable data, the quality will be enhanced and data ownership and governance will be addressed.

Data visualisation

Our consultants create visualisation components that can be used for (pixel perfect) reports or interactive dashboards, all available online and easily to be shared. How this data is visualised is all up to you. You can use graphs, (pie)charts, filters, heat maps, geographical maps and many more. These DA solutions give authorised business users the means to analyse and interpret data themselves, without the business analytics knowledge normally required.

Trend Analysis & Comparisons

Comparisons in time, location, customer groups, turnover, costs and products are just one click away. This provides a clear overview of the organisation’s performance and its (historical) trends. The performance results can be used for strategic decision-making in marketing, sales and workforce planning. The trends form the basis of predictive analysis.



Darrell Woods
Senior Account Manager - Enterprise, Devoteam UK